Every practice here had world-class expertise and an online presence that didn’t show it. This is what we built.
25 years experience. 12,000+ surgical procedures. Fellowship-trained. Invisible online. 90 days. YouTube-led organic strategy. Zero paid ads. 9% lead-to-patient conversion rate. Multiple new concierge patients. $20K+ in new patient revenue directly attributable to YouTube.
Two world-class eye care professionals. Premium procedures, LAL and cataract surgery, undersold by a digital presence that didn’t reflect their caliber.
We built a content-driven patient education and conversion engine, with YouTube and video marketing doing the heavy lifting in pre-educating and converting patients. Executed as part of a larger, multi-year omni-channel strategy across paid, digital, and traditional marketing channels.
A leader in Central Texas vision care seeking to amplify their new Office-Based Surgery Suite and premium offerings. No focused video system. No dedicated pages for signature services.
After we partnered, we built video-first landing pages and service-specific content that increased new patient conversions and drove a measurable lift in premium IOL adoption. Physicians began using video chairside to accelerate patient decisions in the consultation room — one of the highest-leverage applications of video content in a specialty practice. A strategic content partnership with STAAR Surgical expanded the reach of the patient journey content beyond the practice itself. The result is a scalable media foundation that continues driving awareness, trust, and higher-value cases.
Premium IOL Conversion Lift
Leading Provider of Premium Eyecare in Central Texas
Full Arch Restoration Full-service production documenting patient journeys through total dental reconstruction and custom implant surgery. Brand film, patient education content, and YouTube channel built from the ground up.
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Three decades of excellence in ophthalmic products and clinical support across the surgical community.
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Patients share their experiences following LAL procedures.
Wayne Larrivee Voice of Green Bay Packers football on how cataract surgery and the Light Adjustable Lens restored his ability to call plays.
The culture, history, and vision of Montana’s premier eye care practice.
Full-arch implant restoration, what patients experience at Winona Dental Implant Center.
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